Brand Case Studies

For more than 20 years, I have led brand, marketing and customer transformation for global luxury and consumer businesses including Watches of Switzerland Group, Signet Jewelers, Mappin & Webb, Links of London and Radley London.

Working at senior and board level within businesses ranging from £70m to £400m+ turnover, my experience spans brand repositioning, international growth, customer experience, digital transformation and creative strategy.

Explore selected case studies below, showcasing the commercial and creative impact of this work.